CalendarReview

On their blog Calgoo writes:

We’ve just launched a new product and service called Calgoo In-Calendar Marketing™. In-Calendar Marketing is the world’s first marketing concept that allows businesses to deliver targeted, opt-in marketing messages directly into the calendars of those that subscribe to their offers.

A very interesting and promising concept! Calgoo went live with teetimes.net. Easy for customers to book tee times and great for teetimes to sell their empty slots. Calgoo is absolutely not the first who came up with this concept. In 2006 (over 2 years ago) we came up with the same concept. We called it calvertising and indeed it proved to be a very effective way of reaching customers.

(4 votes, average: 3.50 out of 5)

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Calgoo changes it’s business model by making Calgoo’s calendaring products free as of Jul 22. The single user license used to be USD 29,95. In exchange the user gets ads served in his calendar. The impleication for the user are not yet revealed and will be announced later by Calgoo.

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All Calgoo users will benefit from improved synchronization quality and performance; Windows users will also benefit from a faster user experience and launch time due to our new compiler technology.

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See what people are saying about Calgoo on Technorati

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Lifehacker chooses Calgoo as download of the day:

Once you do go online, Calgoo will synchronize your Google Calendar with Calgoo so that you’re always synced up and ready to go. Although I love the idea of Calgoo, especially for Gcal lovers who aren’t always plugged into the ‘netters, I wasn’t thrilled with the trouble I had getting Calgoo going. For some reason the calendar would not show up – I was able to create new appointments and sync them with my Google Calendar, but I could never actually look at the main calendar. That said, if the calendar had shown up, I think I would have really liked Calgoo.

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Calgoo launches Second Draft v0.2 today. First and foremost, there is nicer user interface. Check out the curved controls, drag and drop, rubber banding and other cool stuff with weird names. Other new features include:

• Making it easy to manage recurring appointments
• Allowing you to drag and drop to move or change appointments
• Help with proxy settings to deal with firewall issues
• Sending notifications and reminders via email and SMS (using Google settings)
• Calgoo now works nicely with Google Apps for your Domain

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What Calgoo says about itself:

Calgoo is new, free software that makes the Google Calendar experience better. Calgoo allows you to subscribe to and work with more calendars than is practical with Google Calendar directly. Your calendars and schedules are brought to the desktop where you can easily search, filter and organize them. Calgoo works when you are online and offline so you don’t need an Internet connection to use your calendar. Calgoo improves calendar sharing and makes it easier for you to collaborate with your friends, colleagues, family and social groups.

Calgoo makes the Google Calendar experience better by allowing you to:

Aggregate
Calgoo collects and aggregates the calendars and schedules that interest you so that you can easily coordinate your appointments, events, schedules and tasks. Filter

Simple to use filters and tagging make it easy to focus on the information and events that you need when you need them.

View
The simple interface lets you view information the way you want to.

Manage
Calgoo allows you to more effectively work with and manage your Google Calendar appointments, schedules and tasks.

Anywhere/Anytime
Calgoo synchronizes your Google Calendar information with your desktop for easy offline access and will shortly be available on mobile devices.

Share
Calgoo makes it easy and secure to share information with friends, family, colleagues or groups while ensuring that you always remain in control of your sharing.

Calgoo users in Frappr

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